LotAnswer

The employee who never goes home

Answer your Marketplace buyers, even after you close.

Lot Answer™ replies to your Facebook Marketplace buyers in English or Spanish, nights and weekends, as you. It holds your listed price and gets them to call you or come in.

Request a 15-minute demo See it work

From $1,500 a month plus tax · up to 5 salespeople · month to month · see pricing

Example replay

Wednesday night, 10:47 PM

A buyer messages about the Tundra four hours after you locked the gate.

A scripted example of how it answers — not a customer's conversation.

What happened at one real dealership.

Counted from one Rowlett lot’s own database, each number with the period it measures. One dealership’s experience — not an average, and not a promise for yours.

509
buyer messages answered — about 36 a day
Fourteen days of reply log, 8–21 Sep 2026
46%
of those messages arrived while the lot was closed
Same fourteen days
38
viewings booked — roughly one for every four conversations
Five weeks, to 28 Aug 2026
2,902
posts into local buy-and-sell groups — 18 cars across 46 groups, none of it typed by a person
Every one on record, 6–20 Sep 2026 — counted after Facebook confirmed it

What it does.

Answers as you, in English or Spanish

From your own settings — price, financing, hours, address. Every new lot starts in review mode: nothing reaches a buyer until you tap send.

Holds your price, gets them to the lot

It quotes your listed price and never writes a lower number. It holds a time and asks the buyer to call you to confirm it.

Keeps your cars in front of buyers

Re-lists your oldest cars a few each morning, posts them into the local groups your people are in, and stops offering a car once it sells.

The details: listings, approval, and what you control

The messages have to come from somewhere.

A Marketplace listing sinks. Facebook shows buyers what is new, so a truck you posted three weeks ago is under everything posted since — and a car nobody sees is a car nobody messages about. Lot Answer works that end too.

It re-lists your cars on a schedule

Oldest first, a few cars each morning, so your inventory keeps going back out as new instead of sitting where you left it. That is a handful of cars a day — each one into every group you picked, which is why the count above is in the thousands. Where Facebook shows them after that is Facebook's call, not ours.

And puts them in the local groups

The buy-and-sell groups each of your salespeople already belongs to, per account — because the groups Luis is in are not the ones you are in.

Paced on purpose

A handful a day with gaps between them, not a burst. Facebook restricts accounts that behave like software, and an account that gets restricted answers nobody.

Sold cars come down

Mark a car sold and it stops being offered to buyers and stops being re-listed straight away. The only thing that waits is deleting the Facebook listing itself — about three hours, because deposits fall through, and deleting a card throws away every conversation on it.

What you control.

The settings that decide what a buyer hears are yours, and none of them are buried.

Your listed price

It quotes the price on your listing. Asked to come down, it holds and invites them to the lot — it never puts a counter-offer in writing, so nothing is negotiated before you are in the room.

What waits for your approval

You start in review mode: every reply waits for you, and nothing reaches a buyer until you tap send. That is how a new lot is set up on purpose. Once you have read a day of them and you trust it, turn review off and the routine answers go on their own — the ones it flags, like a dispute or something your settings do not cover, keep waiting. It will not catch every one, which is why every message it sends is logged and readable.

Your dealership's details

Address, phone, weekly hours, financing answers, and the cars it is allowed to talk about. Mark a car sold and it stops offering it — and offers what else is on the lot.

Every conversation, readable

The full message log, per salesperson, from any browser. Nothing it said is hidden from you, and each person sees their own buyers rather than everybody's.

Three steps, then it runs.

It uses the Mac or Windows computer you already have. Nothing to wire up, no integration to wait on.

1

Install and sign in

Download it for Mac or Windows. Each salesperson signs into their own Facebook once, in a real Chrome window on their own computer — so replies come from the account the buyer already messaged.

2

Set your lot's details

Address, phone, hours, your inventory and prices, and how you want visits arranged — booked in chat, or handed to your phone, or taken as a callback number.

3

Read it from anywhere

Every message it sends is logged. Open lotanswer.com from your phone to see the conversations, the booked viewings, and anything waiting for your approval.

The full setup guide walks through all of it.

What has to stay running

Each salesperson runs Lot Answer on their own computer, signed into their own Facebook. That computer has to stay awake, online and running the app for their account to be answered — if it sleeps, their buyers wait. A one-person lot therefore needs one machine left on; a floor of five where everyone answers from their own desk needs five. The plan covers up to five. It is worth knowing before you buy rather than after, so it is here and in the terms and the refund policy.

One plan. No contract.

The comparison that matters is not against another piece of software — it is against paying somebody to work nights and weekends. The pricing page puts the two side by side.

$1,500–$2,000 / month
Plus sales tax where it applies — in Texas about $100 a month, more where there is city tax. Your exact total is shown before you pay.
  • $1,500 for up to 3 salespeople, $1,750 for 4, $2,000 for 5 — each with their own login and Facebook account
  • Unlimited buyer conversations, day and night
  • English and Spanish, decided per buyer
  • Viewings booked, reminded and logged
  • Dashboard readable from anywhere
  • Month to month — cancel whenever
View pricing

Full refund if you ask within 30 days of your first payment. One such window per dealership — the policy.

Questions before buying.

How fast does it actually reply?
Usually under a minute, while the buyer is still looking at the listing. It depends on Facebook and on the computer at your lot being awake, so it is not a guarantee and we do not write it as one.
What computer does it need?
A Mac or Windows machine at the lot that stays on and connected, with the app running. It uses a computer you already have: no server, and nothing to install on your phone.
Does it use my Facebook account?
Yes. Each salesperson signs into their own, once, in a real Chrome window on their own computer. Replies come from the account the buyer already messaged, so nothing about the conversation looks different to them.
Is this approved by Facebook?
No, and you should know that before you pay. Lot Answer is not affiliated with or endorsed by Meta. Automating activity on Facebook may conflict with Meta's own terms, and Meta can restrict an account at its discretion. It is built to behave like a person — human-speed replies, no mass messaging, never contacting strangers — but the risk is real and it is stated plainly in the terms.
What is it not?
It is not a salesperson. It does not make phone calls, run credit, negotiate, or close anybody. It handles the part of the job that is typing the same two sentences at eleven at night — so the people you already pay are talking to buyers who are ready.
Am I locked in?
No contract and no cancellation fee. Cancel from any receipt email or ask us and we do it the same day; you keep access through the month you have already paid for. Full refund inside the first 30 days — refund policy.
Jesus Gonzalez

The person behind it.

I'm Jesus Gonzalez. I built Lot Answer for my own lot in Rowlett, Texas, because buyers kept messaging at ten at night about trucks and nobody was there to answer. The numbers further up this page are from that lot.

If you want to ask something before you buy, email me directly — it comes to me, not to a queue.

jesus@lotanswer.com

Your buyers message after you close.

Answer them. $1,500 to $2,000 a month for up to five salespeople, set up in an afternoon, cancellable the day it stops earning.

Request a 15-minute demo View pricing